SOL INCINERATOR Story

Our Story

SOL INCINERATOR was born in 2015 from a simple yet profound belief: that a sandwich should be more than just a quick meal—it should be a culinary experience that ignites the senses and brings joy to everyday life.

Our founder, Chef Marcus Wilson, developed his passion for innovative sandwich creations during his extensive culinary travels across Europe and Asia. Inspired by the diverse flavors and techniques he encountered, Marcus returned to Canada with a vision to revolutionize the humble sandwich.

What began as a single food truck in downtown Vancouver quickly gained a devoted following. The name "SOL INCINERATOR" reflects our philosophy—harnessing the sun's transformative energy to create sandwiches that are bold, vibrant, and unforgettable.

Today, we're proud to deliver our acclaimed creations across Canada, maintaining the same commitment to quality, innovation, and flavor that defined our humble beginnings. Every sandwich we craft carries the passion and care that put SOL INCINERATOR on the culinary map.

Our Mission & Values

Passion

We pour our hearts into every sandwich we create, treating each one as a culinary masterpiece that deserves our complete attention and dedication.

Quality

We never compromise on ingredients or preparation methods. From sourcing the freshest local produce to crafting our own signature sauces, quality is our non-negotiable standard.

Innovation

We constantly push the boundaries of what a sandwich can be, experimenting with bold flavor combinations and techniques to create unique culinary experiences.

Service

We believe exceptional food deserves exceptional service. Every customer interaction is an opportunity to create a memorable experience that keeps people coming back.

Sustainability

We're committed to environmentally responsible practices, from our eco-friendly packaging to our partnerships with local farmers who share our values.

Community

We believe in giving back to the communities we serve, supporting local initiatives and creating a workplace where our team can thrive and grow.

Meet Our Team

The passionate individuals behind every delicious creation at SOL INCINERATOR

Team member 1

Emily Robertson

Executive Chef & Founder

With 15 years of culinary experience across three continents, Emily brings her innovative vision and passion for bold flavors to every SOL INCINERATOR creation.

Team member 2

Sarah Kim

Head of Operations

Sarah ensures that every SOL INCINERATOR sandwich reaches our customers in perfect condition. Her logistics expertise keeps our delivery and pickup systems running smoothly.

Team member 3

David Martinez

Culinary Director

David's innovative approach to sandwich creation has helped define the SOL INCINERATOR brand. He leads our culinary team in developing exciting new menu items that push the boundaries.

Team member 4

Jessica Taylor

Marketing Director

Jessica brings our brand story to life through creative marketing campaigns. Her strategic vision has helped SOL INCINERATOR become a household name across Canada.

Team member 5

Michael Johnson

Customer Experience Manager

Michael ensures that every customer interaction with SOL INCINERATOR exceeds expectations. His dedication to service excellence is reflected in our loyal customer base.

Our Achievements

"Best Sandwich in Canada"

Canadian Food Network, 2022

Food Safety Excellence

5-Star Rating for 8 Consecutive Years

"Innovation in Fast Casual"

Culinary Excellence Awards, 2021

"Top 50 Growing Food Brands"

Business Food Magazine, 2023

Ready to Experience SOL INCINERATOR?

Order online now for delivery or pickup and taste the difference for yourself.

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